Major Dem super PAC rolls out $75 million in new ads
The Democratic super PAC Future Forward is rolling out a combined $75 million flight of ads over the coming week driving home key messages on middle-class economics, tax fairness and abortion rights as pro-Harris forces look to define a sharp contrast with Trump ahead of Election Day.
The eight-figure spend represents the group’s largest one-week expenditure yet and is split between broadcast TV in battleground states and national digital platforms. Coming amid some criticism of the group’s strategy, it is calibrated to reach low-information voters, young voters and voters of color, according to an aide familiar with the details of the buy.
https://www.politico.com/live-updates/2024/10/16/2024-elections-live-coverage-updates-analysis/future-forward-ad-spending-00183891
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